Midnight Moon Bakery & Café is a cozy, imaginative space where comfort food meets quiet magic. Rooted in a love for slow mornings, late-night cravings, and creative rituals, it brings together soulful bakes, rich coffee, and an atmosphere that feels both familiar and otherworldly. Every pastry, drink, and design detail is meant to spark a sense of calm, wonder, and connection.

This brand identity was created as part of a personal exploration into storytelling through design. The project focused on building a visual world that captures the café’s dreamy, intimate vibe. It balances softness with clarity, nostalgia, and modern charm. The result is a brand that feels both grounded and a little enchanted.